Dal Tile
Dal Tile International Inc. was the largest manufacturer, distributor, and marketer of ceramic tile in North America in the mid 1990s. A vertically integrated holding company, Dal Tile, through subsidiaries, offers a full range of wall, floor, and mosaic tiles as well as installation materials and tools and stone and quarry-related products purchased from other manufacturers. The company's products were being sold in the mid-1990s through a network of 222 company-operated sales centers to tile contractors, architects, design professionals, builders, developers, and individual consumers. Dal-Tile is also a significant supplier to home-center retailers such as The Home Depot and to flooring dealers. Dal-Tile in 1996 Dal-Tile's offerings in 1996 included different types of ceramic tile under the Dal-Tile and American Olean names and the new Homesource brand name, introduced in 1996. These company-manufactured product lines constituted one of the industry's broadest product offerings of colors, textures, and finishes, as well as the industry's largest offering of trim and angle pieces. Dal-Tile offered one of the broadest lines of glazed floor and wall tile, mosaic tile, porcelain tile, quarry tile, stone products, and allied products. In addition, it carried a selection of tile products from foreign manufacturers. Homesource was targeted for the do-it-yourself/buy-it-yourself market. Dal-Tile had a network of 222 company-operated sales centers in 44 states at the end of 1996, up from 124 in 1990. About 72 percent of its net sales (excluding American Olean) in 1996 were made through these centers. Each one included a showroom, office space, and a warehouse in which inventory was stored, including a selection of products not manufactured by the company. The company was also supplying more than 1,000 home-center retail outlets nationwide. Independent distributors at about 170 locations were distributing the American Olean brand to retail centers. In all, independent distributors accounted for about 52 percent of Dal-Tile's tile sales in 1996, compared with 33 percent for company-operated sales centers and 15 percent for home-center retailers. About 71 percent of Dal-Tile's net sales in 1996 were company-manufactured products, with the remainder being provided by other domestic manufacturers, as well as foreign manufacturers, located principally in Italy, Spain, Mexico, and Japan. Dal-Tile's largest manufacturing facility at the end of 1996 was the one in Monterrey, Mexico, which accounted for about 45 percent of the company's annual manufacturing capacity. The others were in Fayette, Alabama, Lewisport, Kentucky, Mt. Gilead, North Carolina, Olean, New York, Gettysburg, Pennsylvania, Jackson, Tennessee, and Coleman, Conroe, Dallas, and El Paso, Texas. The company owned talc mining rights in Texas and clay mining rights in Kentucky.